Candice Swanepoel for Max Factor 2013


It’s an exciting morning here at Grazia HQ. Not only is it Friday already but we also want to break it to you that Victoria’s Secret beauty Candice Swanepoel has just been unveiled as the latest face of Max Factor. Way to go, Candice!

Although the 24-year-old South African supermodel might best be known for her stardom as a Victoria’s Secret Angel, this is Candice’s first foray into the beauty world, and we couldn’t think of a better face for one of our fave make-up brands. Pat McGrath, Global Creative Design Director for Max Factor agrees: “Candice’s skin is naturally flawless, and her incredible bone structure makes her the perfect canvas to create truly inspirational and breath-taking make-up looks.”

Candice’s first global campaign for the brand will be for the launch of the brand-spanking new Whipped Crème Foundation, out next month. Although we cannot wait to get our hands on this exciting new product (team Grazia beauty have always been huge fans of Max Factor’s amazing foundations) we’re secretly beyond excited to see more shots of the gorgeous Candice!

Esi Eggleston Bracey, Vice President for Max Factor says, “With Candice, we have the most beautiful canvas that will not only front our campaigns but will hopefully inspire our network of International Makeup Artists and women around the world to create their own glamour statements.” Get excited, girls!

Miscellaneous > Behind The Scenes > Campaigns > 2013 – Max Factor
Screen Captures > Behind The Scenes > Campaigns > 2013 – Max Factor